Interviewer Approach

Bill Gundy approaches the Sex Pistols in a very patronising tone. “You’re serious about what you’re doing?”. The interview only lasts around two or three minutes, but you can tell Bill Gundy, throughout the full interview, was very reluctant to interview the band.

“Say something outrageous” is what Bill Gundy said to the band, and they responded with calling Gundy “A dirty fucker”. Because of his purely unprofessional approach to the band, Gundy was suspended after the interview. The interview with the Sex Pistols marked the first time a curse word had been heard on TV.

Question Types

The questions Bill Gundy asks the Sex Pistols are barely questions in all honesty, with Bill Gundy asking “Are you worried?” to the girls in the group. Bill Gundy is clearly biased towards the group, and prefer classical music than the Sex Pistols genre of punk music. Gundy brings up Beethoven and Mozart in comparison to the Sex Pistols, which clearly shows Gundy isn’t a fan of the Sex Pistols.

“You’re serious about what you’re doing?” Gundy asked the group. “Are you worried or are you just enjoying yourself?”. Bill Gundy was one minded in this interview, and was clearly not suitable to interview the group.

Interview Style

This interview is quite clearly a failed interview. Bill Gundy asked the Sex Pistols barely any questions, and the questions that he did ask were completely biased and one minded. We know the interview is a failed interview because it was cut short and only last just over two minutes, and Bill Gundy was suspended shortly after the interview was aired.

Interview Structuring

This interview is very short, and completely full of flaws. “A punk rocker, a new craze they tell me”. From the beginning it is clear that Bill Gundy doesn’t know who they are, and doesn’t agree with their genre of music at all. “Say something outrageous” is what Gundy challenged one of the band members to say, and they responded with calling Gundy “a dirty fucker”.

Gundy brings up Beethoven and Mozart, trying to compare the Sex Pistols, a raw punk rock band, to a completely different genre is a ridiculous thing to do. The interview ends with Bill Gundy saying “I hope I’m not seeing you again”. It was Gundy’s unprofessional attitude towards the band that lead him to being suspended shortly after the interview was televised.

Purpose of the interview

The purpose of the interview was to see what the Sex Pistols were all about, because they were a relatively new band at the time in a relatively unheard of genre when this interview was recorded in 1976. However, it went horribly and the interview only lasted just over two minutes, with barely any questions being asked.

Type of media and the target audience

The interview was televised and broadcast on the ‘Today’ programme on 01/12/76. The target audience would be the fans of the band, or viewers of the ‘Today’ programme.

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